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Platform Knowledge Base

Platform Knowledge Base

This collection contains article on a variety of topics

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7 articles in this collection
Written by Marcus Johansson
Platform

Supply Statistics

Details on how media and audience sizes are computed.
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Written by Marcus Johansson
Updated over a week ago

Viewability

Details on how viewability is computed.
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Written by Marcus Johansson
Updated over a week ago

Ad Blocking

Article on ad blocking and its potential effects on your programmatic campaigns.
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Written by Marcus Johansson
Updated over a week ago

Invalid Traffic (IVT)

This article explores various types of invalid traffic.
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Written by Marcus Johansson
Updated over a week ago
Billing

Invoicing

Details on billing and invoice items.
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Written by Marcus Johansson
Updated over a week ago
Tracking & Reporting

Sync Pixels

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Written by Marcus Johansson
Updated over a week ago

Extended Reporting

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Written by Marcus Johansson
Updated over a week ago
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