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Audio Creative specifications

The article contains information and ad specifications for Audio ads.

J
Written by Jennie Edvinsson
Updated over a week ago

Bauer Media

SSP

AdsWizz

Countries

Sweden, Norway, Denmark, Finland

File type

mp3, .acc, .ogg

Max file size

16MB

Max bitrate

8-320 kbps

Duration

Max 30 sec

CPM

From 5 €

Buying

PMP


Spotify

SSP

Magnite / Rubicon project

Countries

Sweden, Norway, Denmark, Finland, the Netherlands, Belgium, and more.

File type

.ogg, mp3

Max file size

16MB

Max bitrate

198 kbps

Duration

Max 30 sec

CPM

From 11 €

Buying

PMP, PG


Acast

SSP

AdsWizz

Countries

Sweden, Norway, Denmark, Finland, Belgium, The Netherlands, and more.

File type

mp3

Max file size

10MB

Max bitrate

min 192 kbps

Duration

Max 30 sec (recommended 20 sec)

CPM

Sweden: From 95 SEK
Norway: From 120 NOK
Denmark: From 95 DKK
Finland: From 10 €
Belgium: From 14.5 €
The Netherlands: From 14.5 €

Buying

PMP


Azerion

SSP

Improve Digital, AdsWizz, Magnite, Xandr

Countries

Sweden, Norway

File type

mp3, wav, acc, ogg, mp4

Max file size

10MB

Max bitrate

Between 128-320 kbps

Duration Pre-roll

10-30 sec

Duration In-stream

15, 30, 60, 90 and 120 sec

Targeting

Content, geo, language, behaviour etc.

CPM

From 6 €

Buying

PMP, PG


NENT (NO)

Same specifications as the above (Azerion)

Read the Setting up Audio creatives article before setting up audio ads in BidTheatre Studio as the set up looks different for our suppliers.

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