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DOOH Ad Specifications

DOOH Ad Specifications

The article contains information and ad specifications for Digital out of home (DOOH).

J

Written by Jennie Edvinsson

Updated over a week ago

Sweden

Clear Channel Sweden

SSP	Broadsign
Format	Video: mp4, mov Banner: jpg, png, html5
HTML5 support	Yes. DOOH HTML5 creatives
Resolution	Portrait: 1080x1920 Billboard: 1920x1080 Spectacular: 624x1104, 2880x648
Size	Video: Max 15MB Banner: Max 6MB
Spot length	5 sec
Audio	Not allowed
Frame rate	25/30 fps
Bitrate	Max 2,0 Mbit/s (2000 kbps)
Floor CPM	From 10 USD
Buying	PMP (Private market place)
Website	clearchannel.se

Ocean Outdoor Sweden

SSP	Vistar
Format	Video: mp4 (recommended), mov Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Max 5MB
Spot length	5 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 36 SEK (Depending on venue type)
Buying	Open & PMP (Private market place)

More information about resolutions in Ocean Outdoor screens:

Leeads

SSP	Vistar
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Contact us for more information
Size	Max 16MB
Spot length	5 or 10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 70 SEK
Buying	PMP (Private market place)
Website	leeads.com

For more information about programmatic DOOH advertising on Leeads screens:

Leeads Digital Out Of Home products

TVM

SSP	Brodsign & Vistar
Format	Video: mp4 Banner: jpg, png
HTML5 support	No
Resolution	Banner: 1080x400 Adspot: 1080x1920
Size	Video: Max 15MB Banner: Max 6MB
Spot length	15 sec
Audio	Not allowed
Floor CPM	From 50 SEK
Website	tvmmedia.com

More info:
Specsheet
Media Kit

Norway

Clear Channel Norway

SSP	Broadsign
Format	Video: mp4, mov Banner: jpg, png, html5
HTML5 support	Yes. DOOH HTML5 creatives
Resolution	Portrait: 1080x1920 Escalator: 720x1280 Billboard: 1920x1080 Spectacular: Clear Channel Spe c
Size	Video: Max 15MB Banner: Max 6MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25/30 fps
Floor CPM	From 10 USD
Buying	PMP (Private market place)
Website	clearchannel.no

JCDecaux Norway

SSP	VIOOH
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Impact: JCDecaux Spec
Size	Max 30MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	Non guaranteed - From 150 NOK
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Website	jcdecaux.no

Ocean Outdoor Norway

SSP	Vistar
Format	Video: mpeg, wmv, mp4, mov Banner: jpg, gif, png
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080 Impact: 2048x640, 2176x1024, 2304x1280
Size	Max 30MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 100 NOK (Depending on venue type)
Buying	Open & PMP (Private market place)

Dagens Media Norway

SSP	Vistar
Format	Video: MP4
HTML5 support	No
Resolution	Vertical: 1080x1920 Horizontal: 1920x1080
Size	Max 15MB
Bitrate	Optimal: 6 Mbit/s (6000 kbps)
Spot length	5 - 15 sec
Audio	Not allowed
Floor CPM	From 100 NOK
Buying	PMP (Private market place)
Website	dagensmedia.no

More info:

Media Kit + Spec

Denmark

Clear Channel Denmark

SSP	Broadsign
Format	Video: mp4, mov Banner: jpg, png, html5
HTML5 support	Yes. DOOH HTML5 creatives
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Video: Max 15MB Banner: Max 6MB
Bitrate	Max 20 Mbit/s (20 000 kbps)
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 10 USD
Buying	PMP (Private market place)
Website	clearchannel.dk

Ocean Outdoor Denmark

SSP	Vistar
Format	Video: mp4 Banner: jpg, gif or png
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Max 30MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Price CPM	From 55 DKK (Depending on venue type)
Buying	Open & PMP (Private market place)

Finland

Clear Channel Finland

SSP	Broadsign
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080 Spectacular: Clear Channel Spec
Size	Max 20 MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 0,91 €
Buying	PMP (Private market place)
Website	clearchannel.fi

Clear Channel Scandinavia
Digital Design Guidelines

JCDecaux Finland

SSP	VIOOH
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Max 26MB
Spot length	10 sec
Audio	Not allowed
Bitrate	16 Mb – 26Mb/sec
Frame rate	30 fps
Floor CPM	Non guaranteed - From 1,5€
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Website	jcdecaux.fi

Netherlands

JCDecaux Netherlands

SSP	VIOOH
Format video	Video: mp4 Banner: jpg
HTML5 support	Yes
Resolution	Portrait: 1080x1920
Size	Video: Max 5MB Banner: Max 1MB
Spot length	6 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	Non guaranteed - From 9€
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Website	jcdecaux.nl

Belux

JCDecaux Belgium & Luxembourg

SSP	VIOOH
Format video	Video: mp4 Banner: jpg, png
HTML5 support	No
Resolution	Portrait: 1080x1920
Bitrate	Max 26 Mbit/s (26 000 kbps)
Spot length	6 sec & 10 sec (depending on screen)
Audio	Not allowed
Frame rate	25 fps
Price CPM	Non guaranteed - From 9,5€
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Website	jcdecaux-belux.com