Video ads can be configured to run within standard banner ad placements. This is commonly referred to as 'In-banner video'.
Video Property | Recommended |
Resolution | Normal display sizes (see recommended here: Banner Creative Guidelines) |
Weight | Recommended: 500 kb |
File Type / MIME | MP4 |
Sound is turned off by default when running 'In-banner video' but can be manually enabled by users when the ad is served. Recommended audio level is:
BS1770 integrated loudness: Between -24 and -22 LUFS |
Upload the video as you normally would in the campaign's drag-and-drop field, and when it is uploaded, you can change it to In-banner video by adjusting the 'ad type' here:
β
Or by marking multiple creatives -> actions -> bulk edit:
β
In-banner videos cannot be included in the same ad group as other creatives with a different ad type. We recommend creating a separate ad group specifically for In-banner video ads.
β
Third party in-banner video ads
Solutions for in-banner video provided by third parties are set up as a standard HTML ads. For specification, consult with your third party adserver.
β