There are two primary video ad types: "Video Ad" and "In-banner Video".
Video ads are used to bid on publisher inventory that is sold as video. This usually corresponds to Instream or Outstream video inventory.
In-banner video ads are ads that run in standard display banner inventory, wrapped in a video player provided by BidTheatre.
Video Ads
To prepare a video ad, follow these steps:
Go to the campaign you want to add the video ad to. If you haven't created one yet, create a new campaign first.
Navigate to the campaign’s Setup tab, then go to Ad creatives.
Drag and drop your video file from your desktop, or click Select file to upload it manually.
Once that is done, the video will be created.
Continue as you normally would: set up a landing page per ad (optional) and assign it to an ad group (required).
If the video is too heavy, the system will not upload the ad. Instead, you will see a red error text in the drag & drop area. Here is a simple way to compress the video if needed: Common error with JPG/GIF and Video ads
Video specifications can be found here:
In-Banner Video Ads
Follow the same procedure as for video ads (above), but set Ad type to "In-banner video". More info about that here: In-Banner Video
Note:
Solutions for in-banner video provided by third parties are set up as a standard HTML ads. For specification, consult with your third party adserver.