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DOOH Ad Specifications

DOOH Ad Specifications

The article contains information and ad specifications for Digital out of home (DOOH).

J

Written by Jennie Edvinsson

Updated over 2 weeks ago

Sweden

Clear Channel Sweden

SSP	Broadsign
Format	Video: mp4, mov Banner: jpg, png, html5
HTML5 support	Yes. DOOH HTML5 creatives
Resolution	Portrait: 1080x1920 Billboard: 1920x1080 Spectacular: 624x1104, 2880x648
Size	Video: Max 15MB Banner: Max 6MB
Spot length	5 sec
Audio	Not allowed
Frame rate	25/30 fps
Bitrate	Max 2,0 Mbit/s (2000 kbps)
Floor CPM	From 10 USD
Buying	PMP (Private market place)
Contact	maria.herrstrom@clearchannel.se
Website	clearchannel.se

Ocean Outdoor Sweden

SSP	Vistar
Format	Video: mp4 (recommended), mov Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Max 5MB
Spot length	5 - 10 sec (recommended). Max 20 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 36 SEK (Depending on venue type)
Buying	Open & PMP (Private market place)
Contact	alice.ornelid@oceanoutdoor.se
Website	oceanoutdoor.com/se/

More information about resolutions in Ocean Outdoor screens:

Leeads

SSP	Vistar
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Contact us for more information
Size	Max 16MB
Spot length	5 or 10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 70 SEK
Buying	PMP (Private market place)
Contact	william.casperson@leeads.com
Website	leeads.com

For more information about programmatic DOOH advertising on Leeads screens:

Leeads Digital Out Of Home products

TVM

SSP	Brodsign & Vistar
Format	Video: mp4 Banner: jpg, png
HTML5 support	No
Resolution	Banner: 1080x400 Adspot: 1080x1920
Size	Video: Max 15MB Banner: Max 6MB
Spot length	15 sec
Audio	Not allowed
Floor CPM	From 50 SEK
Contact	erik@tvmmedia.com
Website	tvmmedia.com

More info:
Specsheet
Media Kit

Norway

Clear Channel Norway

SSP	Broadsign
Format	Video: mp4, mov Banner: jpg, png, html5
HTML5 support	Yes. DOOH HTML5 creatives
Resolution	Portrait: 1080x1920 Escalator: 720x1280 Billboard: 1920x1080 Spectacular: Clear Channel Spe c
Size	Video: Max 15MB Banner: Max 6MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25/30 fps
Floor CPM	From 10 USD
Buying	PMP (Private market place)
Contact	lars.bruto@clearchannel.no
Website	clearchannel.no

JCDecaux Norway

SSP	VIOOH
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Impact: JCDecaux Spec
Size	Max 30MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	Non guaranteed - From 150 NOK
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Contact	mathias.nyhus@jcdecaux.com
Website	jcdecaux.no

Ocean Outdoor Norway

SSP	Vistar
Format	Video: mpeg, wmv, mp4, mov Banner: jpg, gif, png
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080 Impact: 2048x640, 2176x1024, 2304x1280
Size	Max 30MB
Spot length	5 - 10 sec (recommended). Max 20 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 100 NOK (Depending on venue type)
Buying	Open & PMP (Private market place)
Contact	katrine.ellefsen@oceanoutdoor.no
Website	oceanoutdoor.com/no/

Dagens Media Norway

SSP	Vistar
Format	Video: MP4
HTML5 support	No
Resolution	Vertical: 1080x1920 Horizontal: 1920x1080
Size	Max 15MB
Bitrate	Optimal: 6 Mbit/s (6000 kbps)
Spot length	5 - 15 sec
Audio	Not allowed
Floor CPM	From 100 NOK
Buying	PMP (Private market place)
Contact	eric.loe@dagensmedia.no
Website	dagensmedia.no

More info:

Media Kit + Spec

Denmark

Clear Channel Denmark

SSP	Broadsign
Format	Video: mp4, mov Banner: jpg, png, html5
HTML5 support	Yes. DOOH HTML5 creatives
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Video: Max 15MB Banner: Max 6MB
Bitrate	Max 20 Mbit/s (20 000 kbps)
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 10 USD
Buying	PMP (Private market place)
Contact	maria.herrstrom@clearchannel.se
Website	clearchannel.dk

Ocean Outdoor Denmark

SSP	Vistar
Format	Video: mp4 Banner: jpg, gif or png
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Max 30MB
Spot length	5 - 10 sec (recommended). Max 20 sec
Audio	Not allowed
Frame rate	25 fps
Price CPM	From 55 DKK (Depending on venue type)
Buying	Open & PMP (Private market place)
Contact	Kasper.Vilstrup@oceanoutdoor.dk
Website	oceanoutdoor.com/dk/

Finland

Clear Channel Finland

SSP	Broadsign
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080 Spectacular: Clear Channel Spec
Size	Max 20 MB
Spot length	10 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	From 0,91 €
Buying	PMP (Private market place)
Contact	darius.skaudis@clearchannel.fi
Website	clearchannel.fi

Clear Channel Scandinavia
Digital Design Guidelines

JCDecaux Finland

SSP	VIOOH
Format	Video: mp4 Banner: jpg
HTML5 support	No
Resolution	Portrait: 1080x1920 Billboard: 1920x1080
Size	Max 26MB
Spot length	10 sec
Audio	Not allowed
Bitrate	16 Mb – 26Mb/sec
Frame rate	30 fps
Floor CPM	Non guaranteed - From 1,5€
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Contact	sam.smith@viooh.com
Website	jcdecaux.fi

Netherlands

JCDecaux Netherlands

SSP	VIOOH
Format video	Video: mp4 Banner: jpg
HTML5 support	Yes
Resolution	Portrait: 1080x1920
Size	Video: Max 5MB Banner: Max 1MB
Spot length	6 sec
Audio	Not allowed
Frame rate	25 fps
Floor CPM	Non guaranteed - From 9€
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Contact	sam.smith@viooh.com
Website	jcdecaux.nl

Belux

JCDecaux Belgium & Luxembourg

SSP	VIOOH
Format video	Video: mp4 Banner: jpg, png
HTML5 support	No
Resolution	Portrait: 1080x1920
Bitrate	Max 26 Mbit/s (26 000 kbps)
Spot length	6 sec & 10 sec (depending on screen)
Audio	Not allowed
Frame rate	25 fps
Price CPM	Non guaranteed - From 9,5€
Buying	PMP (Private market place) & PG (Programmatic guaranteed)
Contact	sam.smith@viooh.com
Website	jcdecaux-belux.com