All creatives

  • must comply with applicable law
  • must have a clear sender brand in first ad frame
  • must be categorized as accurately and truthfully as possible
  • must not contain spyware, malware or otherwise behave in a deceptive fashion or have fake functionality

All banners

  • must have borders if in white or black background
  • may not exceed 30 seconds of animation

BidTheatre prohibits advertising materials within the following content:

  • Illicit drugs
  • Weapons
  • Violence
  • Hate speech, racism or extreme political messages
  • Copyright infringement
  • Illegal goods or behaviour

BidTheatre restricts advertising materials within the following categories, please consult your account manager:

  • Tobacco & Alcohol
  • Gambling
  • Adult content
  • Medicine

Failure to comply with these requirements is a violation of contractual terms and may result in account suspension. If in doubt, always consult your account manager.


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